Main Logo
Shampoo Bottle
Shampoo Box
Shampoo Bag
I chose to create a shampoo brand that deep cleans, moisturizes, and strengthens your dyed hair. You can match the tone of your hair to the scent of the bottle to find the correct shampoo to work with your specific dye color. For example if you have red dyed hair, then you would use our cherry scented shampoo which is specific for that color hair. I chose to use the colors I did to reflect a bright and vivid color scheme that would reflect hair dye, but isn't the typical rainbow colors. I chose to use very clean white sides and labels for the back of the box and bottle to contrast the very bright pattern I have on the front wrapping around to the back. I chose the fonts Avenir for my body copy, Athelas for some bigger elements on my label such as "SHAMPOO" and my tag line and Montserrat for my logo. Avenir and Athelas compliment Montserrat and my "M" logo since they are very circular and organic and Avenir and Athelas are very linear and structural. For my logo, I used a brush that looks like hair texture to make my logo mark. My logo mark doubles as an M, MT for Manetain and a side profile of a woman's face with a ponytail. 
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